Atipo®: design studio and type foundry (english version)

Atipo is small studio located in Gijón in the north of Spain. This studio wanted to make a more personal project that allowed them to develop work from other perspectives, and be able to freely combine all the disciplines they love, such as typography, photography, illustration, video...
Their works, are sophisticate, clear, with a lot off recherche and reference. I hop you will appreciate the font they create. You can download those for free.
I am thankful to their participation.

. Please tell us a bit about your professional background.

Atipo is formed by Raul Garcia and Ismael Gonzalez Pomar. We meet each other during  study in fine art at Salamanca. We are graduate in Graphic Design and Audiovisual. After several years working in different studios, web and branding agencies, we decided (during the middle of a crisis, early in 2010) to implement our project staff. We define ourselves as a multidisciplinary study and we try to profit of all things we love in each of our projects, either through the illustration, video or typeface. These two years have been very intense but very grateful, we have achieved in a short time that our work had been seen in numerous blogs and publications. In addition we have received several prizes: a Laus, a Brand New Award, a European Design Award and five Motiva awards. 

. How did you start designing Bariol type?

There are not many rounded fonts and most of them derived from a non-rounded typefaces. We decided that Bariol were a rounded type from the beginning. The development was long and the structure suffered several modifications. The look now is a mixture of Helvetica with DIN but with an personal air, as well as versatile and highly readable.
FREE FONT: Download Bariol Regular for free by just paying with Tweet. 

. What was the most challenging part in creating Cassannet type ?

Cassannet is a font based on the style of lettering seen on Cassandre posters and the biggest challenge was to collect the spirit of the Art Nouveau style and give a modern look in the same time. We believe it is a type that works well as a display, especially in editorial design but we have seen it working in different ways, such as logo or printed on a poster.

FREE FONT:  Download Cassannet for free by just paying with a Tweet

Genís Carreras: designer and philosophist (english version)

Genís Carreras is based in London, but he is born in Catalonia in 1987. Is become famous with a set of poster, explaining complex philosophical theories. He came up with 24 posters perfectly minimal, during is final major project of his degree in spain. And this is a great example of Infographics (be careful, this is not Data Visualization, because visualization is created by a program that can be applied to many datasets). If you want you can help this young graphic designer to pay the rent, so you can buy some of those posters via Society6. Thank you to him, to answer a few questions.

. What’s your life philosophy?

I’d say I’m an existentialist and that’s why I love the arts. When I’m not asking myself the purpose of life I’m more of an hedonist. I'm also an atheist but I think that people are inherently good and a better world is possible. As a designer I’m a rationalist and a reductionist.

. For you, what role does philosophy play in society?

I think philosophy is generally perceived as an old thing, useless an inaccessible for most of the people but the truth is that it shapes our world and defines our direction as individuals and as a society.

. What made you choose to apply to Graphic design?

I guess like most of the designers, we all started drawing and building things as a kid. My dad is a handicraft carpenter and I guess I always wanted to make things with my own hands. I started studying advertising and in that time I felt that I needed something more practical so I quitted. Then I studied audiovisuals and multimedia but was with Graphic Communication where I found what I’m really good at.

. What work do you most enjoying doing?

My favourite job is posters and icon design, especially when I have to boil down an idea or story into a single still image. I like to work with restraints and use the simplest shape in each case, to create a beautiful result but at the same time something useful. For the same reason I also love working on infographics.

. What are the key things that are essential while doing the graphic designing?

For me it’s important to reduce what you’re trying to say into the essential, making sure that your design communicates the message you want and it’s not misleading. It’s also an excuse to create something beautiful, to put a bit of order among all this chaos.

. Where do you go for inspiration? and what artist inspired you?